This is our second video in our recent initiative to ask you to share your most burning questions via Google Moderator (link: Google Analytics Google Moderator site).

This week, Avinash brings his cast (leaving only one good analysis ninja arm) and we sit down to do a rapid fire Q&A to answer your questions.

In this episode we discuss:

• Strategies for non-bounced non-converted visitors (Macro vs. Micro conversion)
  
• Ways to report total number of keywords over time
  
• Benefits to tracking transactions as conversion goals
• Tracking unique visitors to specific web pages
• Path analysis for keyword reports -- why it's bad and what to do instead
  
• How Google Analytics can be used on affiliate sites
• How site owners can exclude themselves from being tracked by Google Analytics
• How to properly track sites that reside on different domains but use a shopping cart on a different, common, site (cross domain tracking)

Here are links to the resources discussed in the video:

• Measuring Macro and Micro conversions
• Create custom reports with Google Analytics API Excel Plugins
• Absolute unique visitor tracking can be found under Metrics -> Site Usage -> Unique Visitors when creating a new custom report. Once created, you can apply any advanced segment (such as traffic from Google) to get the unduplicated number of visitors that came from Google.
• Simple way to track exit clicks in Google Analytics
• Excluding tracking certain visitors (like site owners and administers) by IP address
• Configuring Google Analytics to track 3rd Party Shopping Carts
• Cross domain tracking _getLinkerURL(), _link method reference

If you found this helpful, we'd love to hear your comments. If you have a question you would like us to answer, please submit a question or vote for your favorite question in our public Google Moderator site. We will answer your latest questions in a couple of weeks with yet another entertaining video.

Please add your thoughts about the Q&A via comments below. Thanks!


Posted by Nick Mihailovski, Google Analytics Team