Wednesday, January 14, 2009 | 8:30 AM
Last April, we gave you a few tips on using Website Optimizer and Google Analytics to improve your business online. As a follow-up, we announced the Website Workout contest last June. Four businesses were selected to improve their conversion rates using the data they gained from Website Optimizer.
The results are in! Find out how the winners improved their conversion rates here. I think you'll be surprised how a small change can make a big difference. For more information on how to optimize your site, check out the Website Optimizer Blog.